CHASE BANK'S FIRST FLAGSHIP RETAIL BRANCH
390 Madison Avenue


In October 2018, ANC was selected as the strategic audiovisual consultant for the first Chase Bank Flagship Retail Branch at 390 Madison Avenue in New York City.

Working directly with the architect, Spectorgroup, and construction team, ANC provided design and product recommendations that would bring the branch’s concept to life – inclusive of completing architectural drawings, engineering, MEP requirements, product procurement and installation, and selective system component redesigns to ensure the best fit for the space. Adding to this newly imagined and actualized banking experience, ANC Studios has provided enduring Chase-branded digital content for display across the media network.

All goals and deadlines were met, with the Flagship Branch at 390 Madison opening in June 2019.


The flagship location, one of Chase’s largest and most innovative of branches, integrates the latest digital technology, amenities and design elements that will create a unique and modern space for customers and employees. 

“Our branches are about people, from our customers and employees to the communities they serve,” said Thasunda Brown Duckett, CEO of Chase Consumer Banking. “This branch is more than a place for banking. It’s a place to bring the community together to have money conversations that are important to our customers.”


CHASE MEDIA RELEASE | Chase Unveils First Flagship Branch

 



SOUTH LOBBY:

Top Ring | 117’ W x 1.64’ H
Transparent LED | 7.8mm x 7.8mm


Center Ring | 117’ W x 8’ H
FINE PITCH LED | 2.6mm


Lower Ring | 117’ W x 3.28’ H
Transparent LED | 7.8mm x 7.8m


Interior Displays | 4K resolution
(QTY 4) 3' x 3' LCD video walls



NORTH LOBBY:

Transparent Wrapping
117’ W x 8’ H


High Resolution Displays
(QTY 4) 12’ W x 5.7’ H
1,440 x 672 PIXELS



AUDIO:

Complete audio system integration for the branch

Additional partners on this project include: Spectorgroup and Jones Lang LaSalle.
Photo credit: Bernhard Kristinn