ANC Marketing provides sponsors and teams with marketing strategies such as sponsorship program development, in-game advertising sales, corporate consulting and media sales.
The marketing team has created ground-breaking sports initiatives to help numerous clients build their brands through high profile in-game visibility. ANC Marketing has developed programs such as the revolutionary advertising placements, including the renowned “Basket Profile” position which has redefined televised signage in basketball.
Our original marketing strategies have helped transform ANC into the leading provider of team and venue services in the sports industry. Our award-winning management team has created signage networks in professional and collegiate sports; representing each of the member teams for national and local market sponsorship sales.
Originally founded in 1999, the division launched an aggressive growth strategy in 2006 with the addition of current ANC Marketing president, Dave Bialek. A recognized expert in the sports marketing industry, Bialek has been awarded SportsBusiness Journal's prestigious Forty Under 40 award while creating unique, memorable partnerships between advertisers with sports properties.
Since 2006, ANC has created lasting consumer impressions for hundreds of brands while generating over $25 million in revenue annually for our sports property partners. In 2010, State Farm Insurance became the first company to retain ANC Sports as the company’s exclusive sports signage placement agency.
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